From Ngozi Onyeakusi, Lagos
The period of finding it difficult to access insurance companies is over, for now with only N5,000, an insurance policy can be purchased as it has been made affordable and easy to access.
The Chairman, Sub-Committee on Publicity and Communication, Insurers Committee, Mr Oye Hassan-Odukale who made this known in Lagos highlighted benefits of insurance to include serving as an anchor for both individuals and the economy, helps to safeguard treasured interests from loss and uncertainty, giving individual the freedom to enjoy life to the fullest as well as ensures reduced risk of venture and provides succor during losses, hereby enabling businesses to thrive among others.
Speaking further, he noted that a marketing campaign project by all the insurance companies in Nigeria titled, “Live with Freedom”, was launched to showcase the advancements made in the insurance sector, and to encourage more Nigerians to take up insurance.
Hassan-Odukale who is also the Managing Director, Leadway Assurance Ltd pointed out that educative and informative tools were deployed, with a goal to redefine narratives about insurance in Nigeria and project insurance as indispensable and desirable.
According to him, two of the effective tools engaged were social media and blog posts. Since June 2018, several articles have been published on the website and shared across various social media platforms.
He stated that these educative features span the benefits of insurance, easy ways to purchase insurance and the compulsory insurance policies recognised by law in Nigeria.
He noted that there are seven insurance policies mandated by law in Nigeria, which the Federal Government made compulsory for every individual and corporate worker in the country to be protected by operating these policies, as applies to them.
He said: “The compulsory insurance policies include Motor Third Party Insurance, Employee Group Life Insurance; Health Care Professional Indemnity; Insurance of Public Buildings; Insurance of Buildings under Construction; Aviation Third Party Insurance and Marine Insurance (Cargo)“The benefits of insurance cannot be over-emphasised. It serves as an anchor for both individuals and the economy. For the individual, insurance helps to safeguard treasured interests from loss and uncertainty, giving him/her the freedom to enjoy life to the fullest.
Insurance ensures reduced risk of venture and provides succor during losses, hereby enabling businesses to thrive. It