Apple Watch, which starts at $349, will be available in early 2015.
The watch requires iPhone models 5 and newer, meaning 200 million people can already use the device, Cook said. In addition, the newly introduced payment system Apple Pay will work with the watch.
Apple CEO Tim Cook teased the highly-anticipated watch with founder Steve Jobs’ signature “one more thing” introduction, to a standing ovation.
Cook explained that the watch is a customizable timepiece. Users can choose watch faces that include minute and second hands, digital time and more options for personalization. For people who don’t wish to wear a large device, Apple developed a smaller watch, 38 mm in height compared with the 42 mm option, with matching smaller straps.
“Because you wear it, we invented new, intimate ways to connect and communicate directly from your wrist, and it works seamlessly with iPhone,” Cook said. “And it’s also a comprehensive health and fitness device.”
Cook explained that the device’s extra functionality can be controlled with the digital crown, explaining that the “pinch to zoom” gesture would cover the content and obstructs your view.
“It just doesn’t work,” Cook added. (Reuters)